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Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/979

Title: The power and politics of blogs
Authors: Drezner, Daniel
Farrell, Henry
Keywords: Public relations
Information and communication technologies in public relations
American politics
Thematic Category: Information and Communication Technologies in Public Relations
Issue Date: 2004
Publisher: American Political Science Association
Conference: 100th Annual Meeting of the American Political Science Association, Chicago, Illinois, USA, 2 September 2004
Abstract: Weblogs occupy an increasingly important place in American politics. Their influence presents a puzzle: given the disparity in resources and organization vis-à-vis other actors, how can a collection of decentralized, nonprofit, contrarian, and discordant websites exercise any influence over political and policy outputs? This paper answers that question by focusing on two important aspects of the “blogosphere”: the distribution of readers across the array of blogs, and the interactions between significant blogs and traditional media outlets. Under specific circumstances – when key weblogs focus on a new or neglected issue – blogs can socially construct an agenda or interpretive frame that acts as a focal point for mainstream media, shaping and constraining the larger political debate. These arguments receive support from a network analysis of blog links, as well as a survey of media professionals about their blog preferences.
URI: http://hdl.handle.net/123456789/979
URL : www.utsc.utoronto.ca/~farrell/blogpaperfinal.pdf
Pages: 27
Appears in Collections:ICT-Conference Proceedings

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